A compact drone hummed inside DJI's flagship store at Beijing's APM Mall, hovering steadily above a display table as shoppers paused to admire the offerings. One of these shoppers, Swiss filmmaker Sebastian Goyon, later walked out with a DJI Pocket 3 camera after exploring the store with his family.
"I've used nearly every DJI product. They're essential for my outdoor documentaries," Goyon told Xinhua. For professionals like him, the likes of affordability, portability and cutting-edge features are key. DJI's ecosystem, spanning drones to stabilizers, had improved efficiency and expanded his creative possibilities, Goyon said.
Scenes like these have become daily sights in China's bustling tech retail hubs. Powered by continuous innovation, world-class manufacturing and favorable policies, Chinese high-tech products are drawing increasing interest from international travelers.