China's National Stadium, also known as the Bird's Nest, launched its 14th Happy Ice and Snow Season in Beijing on Dec. 28. The event will run until mid-February 2025.

The 14th Happy Ice and Snow Season at the National Stadium in Beijing, Dec. 28, 2024. [Photo courtesy of National Stadium]

More than 10 ice and snow themed projects have been launched at the stadium's main venue, including a "speed experience" area covering around 5,700 square meters. The area is expected to be one of the highlights of the event, with a 22.5-meter-wide straight slide and two over-50-meter-long, 5-meter-high curving slides.

Another main attraction is an inflatable obstacle course. Kids and adults can enjoy jumping and climbing as they make their way through a 60-meter-long course filled with challenging obstacles. Meanwhile, a whole host of other fun activities are also being presented, including snow tubing.

The 14th Happy Ice and Snow Season at the National Stadium in Beijing, Dec. 28, 2024. [Photo courtesy of National Stadium]

Children tackle an inflatable obstacle course during the 14th Happy Ice and Snow Season at the National Stadium in Beijing, Dec. 28, 2024. [Photo courtesy of National Stadium]

For the first time, the stadium has combined elements from a popular mobile game called "Eggy Party" with ice and snow themes. The on-site projects can be showcased in the game, offering an immersive experience for players, while visitors to the venue can find Eggy plush toys and search for different elements from the game.

The stadium's Happy Ice and Snow Season, a well-known national fitness event, has attracted more than 2.4 million tourists in its previous 13 versions. The first season was held in 2009, supporting the sustainable development of Olympic venues.

People take part in snow tubing during the 14th Happy Ice and Snow Season at the National Stadium in Beijing, Dec. 28, 2024. [Photo courtesy of National Stadium]

The National Stadium featured as the main venue for the 2008 Beijing Olympics and Paralympics, as well as the 2022 Beijing Winter Olympic and Paralympic Games. In addition to a variety of Olympic sporting events, the opening and closing ceremonies of both the 2008 and 2022 Games were also held here.