Huayi Brothers Media, Tangshan Broadcast and Television and China Film Group released three movie posters for Aftershock on Tuesday. A formal poster-launching ceremony will be held Thursday at Chaoyang 1919 in Beijing.

A movie poster for Aftershock. The "23 seconds, 32 years" refers to the length of the earthquake and the years since it, and the number of years it follows Fang Deng. [sohu.com]

Zifeng, Zhang Jiajun, Zhang Jingchu, Li Chen and Xu Fan, the movie's stars, will attend the ceremony to release more details about the film.

Directed by veteran filmmaker Feng Xiaogang, Aftershock follows the life of Fang Deng, who was separated from her family after the Tangshan earthquake in 1976 when her mother chose to save her twin brother over her.

The movie is schedule to be released July 28 in China and North America in IMAX. Costing 120 million yuan (US$17.5 million) to make, the film is the privately-owned Huayi Brothers' most expensive investment to date.